GISI was thrilled to be recognized as the winner of the Portland American Marketing Association’s 2021 MAX Award for Best in Direct Mail!
The winning design was GoHealth Urgent Care’s “High Value” direct mail campaign. Our creative team partnered with GoHealth to develop the initial concept, strategy, design and layout. GoHealth’s goal for this campaign was to increase brand awareness of their clinics in New York City. A compelling cross-fold mailer paved the way for followup postcards that complemented the initial mailer. QR codes and Custom URLs were utilized to measure effectiveness of the campaign. The file preparation, print production, bindery and finishing, and direct mail services were also handled by GISI at our primary marketing production facility. A true team effort from start to finish.
We love partnering with GoHealth and contributing to their continued success via marketing and branding initiatives. Currently offering urgent care facilities in ten states, and partnering with innovative and integrated health systems nationwide, GoHealth’s commitment to patient care continues to set a high standard in the healthcare sector.
We believe Portland is home to the brightest and most distinguished creative agencies in the nation, and we were honored to share the (virtual) stage with many of them at the PAMA MAX Awards. Established in 1959, PAMA supports the creative and marketing professionals in our local business communities, providing valuable resources for development and networking. Check out all the winners here.
GISI makes direct mail campaigns easy for your organization. From simple Every Door Direct Mail postcards, to ongoing multi-channel campaigns. GISI handles the:
- Strategy, design, list services, print production, bindery and finishing, presorting, and delivery to the post office—via a single GISI point of contact.
- Improvement of outbound marketing response rates by combining direct mail with digital marketing solutions.
- Personalization of direct mail campaigns with variable data and imaging solutions, resulting in increased engagement with your target audience.
Learn more about our direct mail services here or start a project in the form below.